It’s a tough decision: choosing between a single-page and multi-page website for your nonprofit. Multi-page websites have been around for years, establishing trust in the traditional sense of web development.
However, as mobile browsing keeps rising, single page websites with fast load abilities have become increasingly important. As a nonprofit, you’re left with a dilemma: which type do you go for when building your website? In this post, we take you through the ins and outs of each choice – to help you make the right decision.
What is the Difference Between Single Page and Multi-Page Websites?
To go deeper into which type of website design is good for your nonprofit, we need to know their differences.
Single Page Websites (SPWs)
A single-page website (SPW) is a website that only has one HTML page. Also called parallax scrolling websites, SPWs do not have separate pages for sections such as Contact, About, or Features page, but rather enable users to scroll through the page to access these sections.
Thus, on a single page website, different pages of the site are all kept on the same page, and scrolling through or clicking on navigation links will give you access to these pages or more accurately, sectional pages.
As the name suggests, multi-page websites are built with one page as the home page and with different pages where users have to click to access content on each page. There are usually multiple pages and subpages with a menu for users to access their ideal destination.
Multi-page designs have been around for many years and have established themselves as the go-to web design style for many organizations.
Advantages and disadvantages of single page and multi-page websites for your nonprofit
This part will help your nonprofit choose which type of page design to go for.
Advantages: why your nonprofit should consider a single-page website
Here’s why you should select a single page website for your next nonprofit web project.
Simple and clutter-free
Single-page websites are simple and with a single page, developers and designers are able to focus on the most important content while eliminating any content or features that will clutter the interface.
Greater user experience
The single-page nature of this type of site means that your nonprofit can organize things in one single place. This enables users to go through the interface smoothly without having to suffer finding a page or subject to click through.
With single-page websites, you can fit everything in a way that’s easy to view on a mobile phone. While all websites can be made mobile-friendly, the mobile-friendliness capabilities of a single-page website are unmatched.
Easy management from the backend
With a single page and no subpages, designing, developing, and implementing the contents of a single-page website is less tedious for both designers and developers.
Great in driving call to action
Whether you want donors or volunteers, single-page websites are able to lead your visitors to the right destination without any confusion. With the right amount of information only included, getting to donate or volunteer is just a scroll away.
Cons – why you may not go for a single page website
The grass is not always greener. Single page websites have their own drawbacks that may cause your nonprofit to not go for this type of web design when building your next project.
Difficulty optimizing for SEO
Their single-page nature means that you have to have a lot of content on one page to get good SEO. But remember that the idea of a single-page website is to have less content to reduce clutter. In the end, you may have to sacrifice your SEO to have a great single-page website. If your nonprofit depends a lot on SEO for content marketing, you should think twice before going for an SPW.
Our organizations grow everyday – which also means we have to update our digital presence as time passes. However, the narrow focus of single page websites makes them not ideal for future huge future updates. If you’re considering updating your website with more content and pages in the future, an SPW isn’t ideal.
Advantages of a multi-page website
Having a multi-page website as a nonprofit offers a lot of benefits, including:
Common among web users
The navigation and style of multi-page websites have become common with majority of website visitors, which makes it familiar. This means users will be familiar with its structure and will easily find their way around.
Capabilities for SEO
If you’re a nonprofit that leverages search engine optimization to reach many people, including donors and volunteers, then a multi-page website is a great option for you. It helps you create more content for content marketing purposes.
Because of their multi-page capabilities, you can create as many pages as you want as your organization grows.
Cons – why you may not go for a multi-page website
Loading could be very slow
Websites with multiple pages and a lot of content are usually slow in some cases. This doesn’t keep users on the platform, increasing the bounce rate, and ultimately hurting your SEO efforts.
Having a multi-page website also has some troubles when it comes to updating. The sheer amount of content and pages makes it difficult to keep track of all the changes.
Achieving mobile-friendliness is tedious
While it’s highly possible and done around the web, adapting multi-page websites to mobile viewing is really difficult. Apart from having to build and update every page to suit mobile viewing, load difficulties can also distort mobile viewing for these types of websites.
The final decision
It’s hard to choose which one to go for – a single page or multi-page website. Thankfully, we at IndieTech Solutions can help. With years of experience building web resources for nonprofits, we will sit down with your team, listen to and analyze your organization’s needs, and suggest the best type of website you should build.
Reach out and let’s get you a new website or update your old website to current standards.