Growth Tools Nonprofits Can Use To Scale Their Operations In A Digital-First World

Nonprofits are often short on funding, time, and resources. A growth toolkit can help them stay relevant and competitive in the market.

Nonprofits need to be creative with how they use their limited resources. They should not think of these growth tools as a replacement for their current marketing strategies but as an addition that will supplement what they are already doing.

Growth tools for nonprofits are becoming more popular because of how effective they have been in increasing the number of donations, members, and supporters that a nonprofit can get in a short period of time.

This blog post will talk about some tools that can help nonprofits with this goal.

 

Growth Hacking Toolkit by Hubspot

This toolkit is one of the best resources for nonprofit marketers to start with. It has a lot of templates and guides that can help non-profits with marketing campaigns, social media, email, content and more.

This toolkit offers a variety of growth hacks that can be used by any nonprofit, regardless of their size or budget. Some of these tools include:

– The 5-Part Email Sequence

– Traffic Acquisition Channel Grid

– Blog Posting Template

– Facebook Ads Campaigns

– Landing Page Templates

 

Facebook Ads Manager, Pixel

If you want to get started on Facebook Ads but don’t know where to start, Facebook has a manager which will walk you through everything from creating your ad set, writing your ad copy, targeting your audience and more.

Facebook pixel is a code that you can add to your website or blog that will allow you to track the actions of your visitors. This is done by adding a small snippet of code to your website or blog that tracks who visits it, what they do while they’re there, and whether they take specific actions.

It can be used for any type of conversion, but it is especially useful for nonprofits who want to track donations.

The Facebook pixel is one of the most important tools for nonprofits because it helps them measure the effectiveness of their campaigns and see which ones are working best.

 

Capture, convert and keep visitors with OptinMonster

OptinMonster is a tool that can help nonprofits set up, manage, and optimize email campaigns. It has an easy-to-use interface that makes managing campaigns easier. It also has many features like lead scoring, A/B testing, and conversion optimization. OptinMonster’s growth tools for nonprofits are designed to help you grow your email list faster and more efficiently.

The optin form is a key tool for any nonprofit. It’s the primary tool that allows you to collect emails from potential donors, volunteers, or supporters. OptinMonster offers a variety of optin form templates designed to match the needs of different types of nonprofit organizations. These templates provide a great starting point for your own customized campaign, but you can also start from scratch with our drag-and-drop editor and create your own design. OptinMonster also provides other growth tools such as popups and content upgrades that can help you convert more visitors into email subscribers.

 

Get better website analytics with Google Tag Manager

Google Tag Manager is a free tool that lets your nonprofit manage website tags. It provides a centralized, one-stop shop for managing the code and data that collects information about your site visitors. Google Tag Manager helps organizations to create, test, and deploy web analytics tags without needing to contact a developer or IT professional.

Google Tag Manager provides the following benefits:

1) Google Tag Manager enables marketers to control their analytics and marketing tags on their site without having to modify the code on their site.

2) Google Tag Manager makes it possible for marketers to update, modify or create new tags without having to contact web developers and IT teams.

3) Google Tag Manager provides a centralized location where all of the different types of tags are managed.

 

Increase your nonprofit’s digital reach with Moz

Moz is a company that provides tools and services to help businesses grow. They have a range of products that are aimed at different sectors and niches, including nonprofits.

Moz offers tools such as their SEO toolset, social media management, competitive intelligence, and keyword research. Moz also offers a suite of tools specifically for nonprofit organizations called Moz Pro Nonprofit. This includes the Moz Local rankings tool which helps nonprofits rank well in local search engine results pages.

 

Understand your nonprofit’s website users with Hotjar

Hotjar is a tool that can help nonprofits increase donations and engagement. It is a website analytics and feedback tool that helps you understand how visitors are interacting with your site. This way, you can make improvements to your website to better engage your visitors.

Hotjar provides heatmaps, which are used to see what areas of the site are getting the most attention. This will allow you to focus on these areas of the site in order to maximize conversions. Hotjar also has a feedback tool that allows users to provide feedback on their experience with the site, which will help you know what needs improvement.