nonprofit website design standards

Web development and design are always evolving. Of course, there are things that will stay forever or for a long time, like navigation, visual design elements, and content. However, new trends pop up every now and then that will revolutionize the entire field and also change the way we design and build these elements.

But besides the web development industry, a lot of other technologies that influence web development, directly or indirectly, will also have new trends. In order for nonprofits to stay abreast of current technologies and how the web development industry changes, they need to unravel these trends, understand them, and leverage them for a better social impact web experience.

In this piece, we will cover some of the trends that will headline 2022 in the web development and design industry – that we should also pay attention to.

Websites that come with app-like experiences

The world has become fond of applications on our phones and tablets. These apps are interactive, deliver more micro-interactions, and provide dynamic experiences. As we enter 2022, we would love to see these minute details and personalizations on the websites that we build. In more specific terms, we would love websites that give us app-like experiences, whether visited on a desktop, on a phone, or tablet. This presents different challenges for developers and designers, but also for nonprofits looking to up their digital experience for visitors.

Simplicity and minimalism will continue to evolve

Simple and minimal websites have existed for a long time. They have evolved in many different ways over these years and will be changing in 2022 too. What this means is that there will be a shift to lightweight page designs that drive users towards a path of exploration rather than cluttering one page with everything.  There will also be more white spaces in the design, where attention is also paid to clear imagery, calming colors, fewer copies, and a clear call to action.

Accessibility and customization

2022 will see a move towards more customization of websites to drive individual and worldwide impact. This will also be accompanied by web accessibility, where each and every visitor sees, uses, and experiences a website based on who they are, where they are coming from, their ability or inability to do or see something, and more. Website accessibility is already a huge topic in nonprofit web development and will evolve as new development trends evolve.

Innovative ways of scrolling

The traditional website scrolling is old, but it’s still going to be the norm. Like it started a few years ago, this same scrolling method is being revolutionized in 2022 and beyond. For instance, scrolling animations are starting to get interesting, taking website visitors on a visual interactive journey down the pages where pages are transformed into something else and vanish as the user scrolls.

The rise of dark mode

As you may have seen already, dark mode is an experience that started in web development for a long time. However, it started to become ‘viral’ just a few years ago and it’s now getting big. Tech companies, including Google, Facebook, Reddit, and Instagram among others have already created systems for users to switch to dark mode whenever needed. This is going to be a big trend for nonprofit websites in 2022 and beyond. We at IndieTech Solutions see this trend as another avenue to design websites with a great user experience. As a result, we leverage the dark mode trend to build a stunning and great website for the International Wildlife Coexistence Network.

The rise and rise of voice search

In 2022, we will see a rise in voice search in web development. This is driven by the growth of voice in search and also the innovations of giants like Apple, Amazon, and Google with their smart speakers and pods. For nonprofits looking to build web experiences and solutions for these devices, voice search would be a great technology to pursue, for example, “in 2022, it is estimated that globally the market for smart speakers will grow by 21% making it up to 163 million units. Speech recognition with AI assistants like Siri and Alexa has made this revolution possible.”

Cyber security in web development will receive paramount attention

As we continue to work remotely, meet through video calls, chat online, collaborate with software, and ideat virtually, the risks that we expose our data, organizations, and individual information to malicious internet actors is high. This is why cyber security will receive huge boosts in web development this 2022 as we as technology professionals find ways to protect the enormous amount of data that we have and share while working.

In summary

From voice search to mobile-first experiences, web development in 2022 will not be the same as in 2021. There will be a lot of additions and omissions and a lot of new inventions. Other areas that will also revolutionize, even though they are already doing a lot in web development include Artificial Intelligence, the Internet of Things, greatly improved user experience with virtual and augmented reality, and many more.

If you are a nonprofit looking to build or re-develop your website for modern times. If you want to build a website that inculcates the changing atmosphere of technology while also giving your organization a competitive edge in the digital space, IndieTech Solutions is your perfect partner.